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Our Business Model

 business model

Kefan Optics operates in a continuously growing manner

The latest in fashion and styles, a Kefan Factory with ophthalmic lens production with cutting edge technology, ophthalmic instruments, eye testing units and color contact lenses and retail branches stretched across the region; all contributing to the broad portfolio. This is Kefan Optics, a pioneer in the Middle Eastern Region optical industry.

Kefan Optics is distinguished from the market by the continual drive to provide consumers with the best goods and services they strive on.

The group’s wholesale distribution network covers the Middle East and has distribution offices in Kingdom of Saudi Arabia, United Arab Emirates and Jordan providing direct operations in the key markets.

Design

The idea for a model comes spontaneously and its realization is the fruit of consolidated experience

Design is at the focal point where vision, technology and creativity converge. Design looks at both past and future experience and must trigger a continuous process of innovation, making it a uniquely creative activity. Ever in search of innovation and originality, the designers “see” eyewear as real works of art to put on display. Driven by this “vision”, they survey the market and its famous names but draw above all on their own imagination and inexhaustible capacity to astonish every time, in every model.